ICÓNICA

PRIVACY POLICY

Last Updated: December 13, 2025

1. INTRODUCTION ICÓNICA DENTAL GROUP

(“ICÓNICA,” “we,” “us,” or “our”) respects your privacy and is committed to protecting it through our compliance with this policy.

This Privacy Policy describes the types of information we may collect from you or that you may provide when you visit our websites, https://iconica.dental or https://iconicadental.com (collectively, the “Site”), and our practices for collecting, using, maintaining, protecting, and disclosing that information.

IMPORTANT CONFLICT NOTE:

This policy applies to information collected on this website. The privacy of your medical information and Protected Health Information (PHI) is governed separately by our Notice of Privacy Practicesin compliance with the Health Insurance Portability and Accountability Act (HIPAA). In the event of a conflict between this website Privacy Policy and our Notice of Privacy Practices regarding your medical information, the Notice of Privacy Practices shall control.

2. INFORMATION WE COLLECT ABOUT YOU

We collect several types of information from and about users of our Site, including:

  • A. Personal Identification Information: Name, mailing address, email address, telephone number, and date of birth, which you may provide when filling out forms (e.g., “Contact Us,” “Request Appointment”).
  • B. Sensitive & Biometric Information (Virtual Consults): If you submit photographs, videos, or scans of your teeth/face for a virtual consultation or “smile assessment,” you explicitly consent to our collection, storage, and review of this biometric data for diagnostic and treatment planning purposes.
  • C. Financial Information: Credit card details, banking information, or insurance policy numbers collected via our secure third-party payment processors. We do not store full credit card numbers on our local servers.
  • D. Technical Data: Internet Protocol (IP) address, browser type and version, time zone setting, operating system, and platform.

3. HOW WE USE YOUR INFORMATION

We use information that we collect about you or that you provide to us:

  • To Provide Services: To schedule appointments, verify insurance coverage, and facilitate your dental care.
  • To Communicate: To contact you regarding your appointments, account status, or to respond to your inquiries.
  • To Process Payments: To bill you for services rendered.
  • For Marketing (With Consent): To send you newsletters, special offers, or updates about our practice (you may opt-out at any time).
  • To Improve Our Site: To understand user behavior and improve our website’s functionality and user experience.
  • For Security: To detect and prevent fraud, spam, and abuse.

4. SMS & TEXT MESSAGING CONSENT

By providing your mobile phone number to ICÓNICA DENTAL GROUP, you explicitly consent to receive voice calls and text messages (SMS) from us regarding your appointments, treatment, and account information.

  • Opt-Out: You may opt-out of receiving text messages at any time by replying “STOP” to any message you receive from us.
  • No Third-Party Sharing: We do not share your mobile phone number with third parties or affiliates for their marketing purposes.

5. AUTOMATED DATA COLLECTION (COOKIES & PIXELS)

We use various technologies to collect data automatically, which may include:

  • A. Cookies: Small files placed on your device. You may refuse to accept browser cookies via your browser settings, though this may limit Site functionality.
  • B. Web Beacons & Pixels (Ad Tracking): Pages of our Site and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs). We use these (including the Meta/Facebook Pixel and Google Ads Tag) to track the effectiveness of our ads and to show you relevant ads on other websites (“Retargeting”).
  • C. Analytics: We use tools like Google Analytics to understand how visitors engage with our Site. These tools collect data anonymously.
  • D. Chatbots & AI: If you interact with a chatbot or AI assistant on our Site, the contents of your conversation may be recorded and processed by the third-party AI provider to generate responses and improve the service.

6. DISCLOSURE OF YOUR INFORMATION

We do not sell, trade, or otherwise transfer your personal information to outside parties for their marketing purposes. We may disclose personal information:

  • To Service Providers: Trusted third parties who assist us in operating our website, conducting our business, or servicing you (e.g., appointment software, payment processors), provided they agree to keep this information confidential.
  • Business Transfers: If ICÓNICA DENTAL GROUP is involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction.
  • For Legal Reasons: If required by law, court order, or to protect the rights, property, or safety of ICÓNICA DENTAL GROUP, our patients, or others.

7. DATA SECURITY

We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access. The Site uses Secure Socket Layer (SSL) technology to encrypt data during transmission.Disclaimer: Unfortunately, the transmission of information via the internet (email, contact forms) is not 100% secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Site. Any transmission is at your own risk.

8. GEOGRAPHIC RESTRICTIONS (US ONLY)

The owner of the Site is based in the State of Florida in the United States. We provide this Site for use only by persons located in the United States. We make no claims that the Site or any of its content is accessible or appropriate outside of the United States. If you access the Site from outside the United States (e.g., the EU or UK), you do so on your own initiative and are responsible for compliance with local laws. We explicitly disclaim applicability of the GDPR to this localized US business.

9. PUBLIC AREAS & SOCIAL MEDIA

If you post comments, photos, or reviews on our public blog, social media pages (e.g., Instagram, Facebook), or review platforms (e.g., Google Reviews), you acknowledge that this information is public. We strongly advise against posting any personal medical details in these public forums. ICÓNICA DENTAL GROUP is not responsible for the privacy of information you choose to make public.

10. DATA RETENTION & DELETION

We retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy.

  • Medical Records Override: Please note that even if you request deletion of your data, we are strictly required by Florida Law (Fla. Stat. § 466.018) and HIPAA to retain patient medical records, X-rays, and financial history for a minimum period (typically 7 years). These legal retention requirements override any consumer “Right to Delete” requests regarding clinical or billing records.

11. YOUR RIGHTS REGARDING YOUR INFORMATION

Depending on your jurisdiction, you may have the right to:

  • Request access to the personal information we hold about you.
  • Request that we correct any incorrect data.
  • Opt-out of targeted advertising (by adjusting your browser cookie settings or visiting Google’s Ad Settings). To exercise these rights, please contact us at office@iconica.dental.

12. CHILDREN UNDER THE AGE OF 13

Our Site is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent and believe we have collected information from your child, please contact us to have it removed.

13. CHANGES TO OUR PRIVACY POLICY

It is our policy to post any changes we make to our privacy policy on this page. The date the privacy policy was last revised is identified at the top of the page.

14. CONTACT INFORMATION

To ask questions or comment about this privacy policy and our privacy practices, contact us at:

  • Email: office@iconica.dental
  • Phone: 305-426-6422
  • Mail: ICÓNICA DENTAL GROUP, 2500 E Hallandale Beach Blvd, Suite 812, Hallandale Beach, FL 33009